GIORGIO ARMANI'S AW 2011-12 ad campaign preview

Let's get dirty| ALEXANDER WANG FW 2011 campaign

Raquel Zimmerman gets dirty (but still classy) for Alexander Wang's Fall/Winter 2011/12 ad campaign. Lensed by Fabian Baron, Zimmerman stomps around in a wet, graffiti infested, dilapidated located where the only thing that keeps her looking like the Raquel that we know are the beautiful garments of Mr. Wang.

Here is the promotional video for the campaign which will be displayed on building sides all over NYC from 07/21/11-07/22/11.

Source: Alexander Wang

Versace Fall/Winter 2011-12 preview

"Versace´s epic past collides with its lustrous future in a titanic impact that makes the earth rumble and the skies fire up. The Ready-To-Wear Fall/Winter 2011-12 campaign embodies innate elements of the Maison that once again erupt in this powerful collection. 

Saskia de Braun has been chosen the represent change. Her strong intense look, her short dark hair and imposing presence give this campaign its true rocker spirit. 

The photographers Mert Alas and Marcus Piggott sit on the shoulders of a giant and have continued his legacy while demonstrating a colossal step forward towards the future. Their powerful imagery does justice to the Versace´s unbeatable soul."

source: www.versace.com

Valentino| Fall/Winter 2011-12 Ad Campaign

"Four women – young, dynamic, sensual - four different beauties, four different stories for the Valentino Advertising Campaign Fall/Winter 2011-12.

A unique aim: to show the timeless allure of an ultra-feminine character, graceful and delicate, elusive and entrancing.

David Sims - with the art Direction of Riccardo Ruini - imaginary once again to described the feminine and delicate spirit of the Maison. Introducing color in a very subtle way, never too strong, as a frame to the lightness of the fabrics, a pale atmosphere. Girls lying on the floor, or blurred in the background to give an overall mysterious mood. Shot in Villa Parisi (built in 1600) a beautiful location full of history that was Paolina Bonaparte summer residence. The decadence of the location is the perfect contrast to the contemporary collection.

Source: Valentino